A Digital Marketing Executive is needed to support the delivery of the digital strategy, working with the marketing team.
Working with SEO for the website and other channels such as Social Media, Email marketing and videos. The team is growing and will be using traditional marketing channels away from digital, the company works with the manufacturing sector.
Job Description
Involving day to day support for the marketing team, with responsibility for the website content. SEO support for the website and content while ensuring the best SEO practices are used. As a successful candidate you will help bring new products to the market via your work on the website.
Working with other departments to make sure the marketing team is as effective as possible at bringing new products to the market and getting the entire range seen within the market.
Job brief
Help in the planning and execution of the digital marketing strategy
Promoting products and services to through the online channels
Launch effective online adverts
Help launch new products online
Create and upload website copy
Website content creation
Onsite SEO
Publishing to Social Media
Online content for outbond
Work and find influencers in the marketplace online
Work and collaborate with people internally and in other departments
Use of Analytics tools to show the performance of the company online.
Responsibilities
Website content day to day
Making sure content is strong for publications and has been proof read
Using the CMS to upload content to the website
Advertising campaigns and scheduling
Meta data and basic onsite SEO for the website
Monitoring and managing the SEO for the website
Website page creation including landing pages
Carry out tasks to improve the campaign performances
Website traffic reporting and monitoring
Managing any content on 3rd parties websites directly related to us
Making sure anything online but off the website is brand compliant
Marketing reports and helping the team create them
Help create documentation internally and externally for customers
Requirements
Passion for Digital Marketing
Understanding of Digital Marketing and growing revenue through digital marketing
Experience of working with a CMS
Knowledge of Analytical tools like Google Analytics
Ideas for marketing
Effective communication skills
Direct marketing (Email), Social Media and B2B skills
Ability to work under pressure and think outside the box